Vietnam Innovators

Elevating Vietnamese Fashion with Innovative Technology - Doan Chu, CEO & Co-founder Upbrand - S5#14

July 08, 2024 • Doan Chu, CEO & Co-founder Upbrand • Season 5 • Episode 14

Technological solutions are increasingly crucial in the innovation and development of various industries, including fashion. How has technology enhanced Vietnam's fashion industry?

Join us as we delve into this topic with Doan Chu, CEO & Co-founder of Upbrand.

Upbrand provides comprehensive services, including brand building, product prototyping, store setup, business strategy and marketing for Vietnamese fashion manufacturers.

With over 10 years of experience at leading fashion e-commerce platforms like Zalora and Leflair, Doan Chu is an expert in driving business growth and enhancing digital consumer engagement. Her creativity and dedication have led to breakthrough product ideas and impactful results through technology. She is passionate about elevating Vietnamese manufacturing from "Made in Vietnam" to "Branded in Vietnam" with strong, sustainable brand strategies.

Tune in to hear insights from Doan Chu on this fascinating subject 🌟.

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